Our partners in international markets will receive a new official status. Having a qualified status shows that Yandex considers an agency to be an important player in the market and its own business partner. Therefore, alongside general achievements with Yandex.Direct, we expect our partners to be ready for honest and transparent collaboration.
Qualified status is assigned to agencies on a yearly basis. Depending on their yearly results, an agency can receive a status, confirm its existing status or lose it.
Two statuses will be available for international partners:
- Yandex Partner
This status can be assigned to international agencies who have worked with Yandex Direct, Yandex Retargeting product, Yandex Metrica or Yandex Navigator (for Türkiye only) via contract with an in-house specialist who has successfully passed the testing in the relevant specialization. This status also implies that the partner has more than 1 active advertiser with total spend in Yandex advertising tools for all clients amounting to at least 500 USD in the last month. We may organize additional trainings of Yandex products and advertising instruments. Yandex Partners also have an access to closed beta testing and all product updates.
- Yandex Leading Partner
This status can be assigned to international agencies who have worked with with Yandex Direct, Yandex Retargeting product, Yandex Metrica or Yandex Navigator (for Türkiye only) via contract more than 12 months with an in-house specialist who has who has successfully passed the testing in the relevant specialization. This status implies that the partner has more than five active advertisers, whose total spend in Yandex advertising tools for all clients is about 10 000 USD monthly. As our Leading Partner, the agency enjoys the privileges of having a dedicated personal manager, scheduled monthly/quarterly meetings, and exclusive access to select Yandex events. Additionally, Leading Partners may benefit from tailored training sessions on Yandex products and advertising tools, and, naturally, they will have early access to certain beta features.
If you are interested in collaborating with Yandex and receiving Yandex partner status, please fill out the form: