Indexing a site using a Yandex.Metrica tag
- Turbo pages. which are indexed by a special robot.
- Publications in Yandex.Zen. They are regularly crawled by the main Yandex robot.
The Yandex robot learns about site pages from various sources. One of them is the Yandex.Metrica tracking tag. You can tell Yandex to index pages that have the tag.
To speed up crawling, link the Yandex.Metrica tag to the site you verified in Yandex.Webmaster, and turn on site indexing with tag data.
| Where the request is sent from | Who sends the request | Who confirms the request |
|---|---|---|
| Yandex Webmaster | A user with site management rights. | A Yandex Metrica user with tag editing rights or with representative access. |
Yandex Metrica | A user with tag editing rights or with representative access. | A Yandex Webmaster user with site management rights. |
| Where the request is sent from | Who sends the request | Who confirms the request |
|---|---|---|
| Yandex Webmaster | A user with site management rights. | A Yandex Metrica user with tag editing rights or with representative access. |
Yandex Metrica | A user with tag editing rights or with representative access. | A Yandex Webmaster user with site management rights. |
When the robot finishes crawling the site, pages can be included in search results if they are not prohibited from indexing. To help the robot find all the pages, also use the Sitemap file.
Step 1. In Yandex.Webmaster, send a request for linking.
You can link multiple domains to one tag or multiple tags to a site. For example, you can link the same tag to the primary domain and to a subdomain. To do this, add both sites in Yandex.Webmaster and verify your site management rights.
- Choose the site to link to the tag.
- Go to the section.
- Click the Add tag button.
- Specify the ID of the tag to link to the site. Note that the site must be specified in Yandex.Metrica in the tag settings.
Once you send the linking confirmation request, the owner of the Yandex.Metrica tag receives an email notification.
Step 2. In Yandex.Metrica, confirm the request.
- Go to the Settings page (the Tag tab).
- Click the Confirm button.
- In Yandex.Metrica — on the Settings page, go to the Tag tab.
- In Yandex.Webmaster — go to .
Status Description Note “Awaiting confirmation” The linking request is sent. Domains are checked for matches. After that, the request awaits confirmation from the Yandex.Metrica user. The Yandex.Metrica user should confirm the request. “Linked” The Yandex.Metrica user confirmed the linking request. The Yandex robot will start crawling the site pages. “Not confirmed” The Yandex.Metrica or Yandex.Webmaster user canceled the linking. You can re-send a request to link the tag to the site. “Confirmation error” The tag isn't linked to the site. Possible reasons: - The site hasn't been added to Yandex.Webmaster.
- The site management rights haven't been verified in Yandex.Webmaster.
- The tag ID was specified incorrectly on the page in Yandex.Webmaster.
Check for possible reasons and request confirmation again. Status Description Note “Awaiting confirmation” The linking request is sent. Domains are checked for matches. After that, the request awaits confirmation from the Yandex.Metrica user. The Yandex.Metrica user should confirm the request. “Linked” The Yandex.Metrica user confirmed the linking request. The Yandex robot will start crawling the site pages. “Not confirmed” The Yandex.Metrica or Yandex.Webmaster user canceled the linking. You can re-send a request to link the tag to the site. “Confirmation error” The tag isn't linked to the site. Possible reasons: - The site hasn't been added to Yandex.Webmaster.
- The site management rights haven't been verified in Yandex.Webmaster.
- The tag ID was specified incorrectly on the page in Yandex.Webmaster.
Check for possible reasons and request confirmation again.
Step 3. Turn on site indexing in Yandex.Webmaster
- Go to .
- Next to the Yandex.Metrica tag you linked to the site, turn on indexing.
The robot will be able to crawl pages where the tag is installed. This option applies to all versions of the site: over the HTTP or HTTPS protocol, and with or without the "www" prefix.
During indexing, the robot searches the site for the pages that can be included in search results. In some cases, indexing may stop so that you can check the pages. The robot can find many pages, but Yandex.Webmaster only shows you examples. These examples help you understand which groups of pages should be included and which ones shouldn't.
- Shown in Yandex.Webmaster on the Notifications and Diagnostics pages.
- Sent to the email address you entered in your notification settings.
To check the examples, go to and click Examples of pages next to the tag you linked to the site.
If you think the list includes:
- Take a careful look at the list — it may include the following types of pages:
Page type What should I do? Action pages. For example, adding an item to the basket or comparing items. Prohibit page indexing Shopping cart with a product. Personal information. For example, the customer's delivery address and phone number. Restrict access to data by authenticating users on the site Duplicate page. For example, a URL with additional parameters (https://example.com/page?id=1). Specify which page is preferred for including in search results Page type What should I do? Action pages. For example, adding an item to the basket or comparing items. Prohibit page indexing Shopping cart with a product. Personal information. For example, the customer's delivery address and phone number. Restrict access to data by authenticating users on the site Duplicate page. For example, a URL with additional parameters (https://example.com/page?id=1). Specify which page is preferred for including in search results - Wait for the service to update the list. You'll receive an email about this to the address you provided in your notification settings.
- Check the sample pages again.
- Enable indexing.
- Check whether your pages are ready to be shown in search results. (Is the content complete? Are the title element and the Description meta tag set correctly?)
- Enable indexing.
Additionally, we recommend adding pages that can participate in the search to the Sitemap file to speed up their appearance in search results.
You can check what pages appear in search results on the Pages on search page.
When the option is off, the robot stops receiving information about new site pages from Yandex.Metrica. However, it might index pages if it finds out about them from other sources. We recommend that you disallow indexing for non-public content. To find out if pages that you don't want indexed are included in search results, go to the Pages on search page.
Also keep in mind that disabling indexing doesn't remove pages from search results. See How do I exclude pages from the search?.
FAQ
Crawling based on Yandex.Metrica tags speeds up website indexing. By using this method you send a signal to the robot to visit your website.
When you enable crawling by Yandex.Metrica tags, Yander.Webmaster offers examples of pages that you should hide from indexing (for example, private pages). See our recommendations and block unnecessary pages from indexing.
Even if you don't enable crawling by Yandex.Metrica tags, there is still a chance that such pages may appear in the search. That's why we recommend that you disallow them from indexing and turn on crawling.
